• TeamAssimilation@infosec.pub
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    2 years ago

    Ads didn’t make 10 billion, Google charged advertisers 10 billion. IMO ads have gone so pervasive they’ve hit a point of diminishing returns. They’re everywhere, we hate them, and those 10 billion spent would have to bring many more billions in sales to be an attractive service.

    I can’t wait for the ad bubble to burst, as advertisers understand they’re just giving money away to megaadvertisers for paltry conversions.

    • _wizard@lemmy.world
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      2 years ago

      I’m an admin in Google Ad Manager for a few hundred sites. Saying that to say I’ve read a lot of their documentation. They have a great graph showing this very concept. Less ads, less money, happy users. More ads, more money, unhappy users. They’re aware. They aren’t pouring the poison. They’re designing the pitcher and selling different size cups.

      • Microplasticbrain@lemm.eedeleted by creator
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        2 years ago

        Can I dm you a question about google ad spending?

        Edit: ok jesus no ad questions 🤣, how do y’all think people promote their small businesses. I don’t advertise much but we’re all forced to live in this capitalist bullshit and while word of mouth helps if you have a tucked away location you need to pop up on google maps.

    • Wappen@lemmy.world
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      2 years ago

      Competition. It’s all about competition between companies. In highly saturated markets ads serve to build brand recognition and are seen as long term investment to gain market share. Good example is TikTok. The social media market is very much saturated and competition very high, so TikTok’s strategy was to buy every ad they could to create brand recognition, which in turn helped gaining market share.

      So I don’t think the ad business is a bubble at all, it’s just that the usefulness and function depends on the market a company competes within.

    • Vinstaal0@lemmy.world
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      2 years ago

      Sadly I still see that ads benefit a lot of my clients. The more advertising they do the more revenue they get, but this is only for small to medium sized companies. However if every company in the world spends 100k on adverts on platforms like Google we would easily surpass the 10b.

      Dropshippers are the best example of this. No ads means no revenue.

  • Dr. Moose@lemmy.world
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    2 years ago

    Tbh YT premium is well worth the asking price though I wish it subsidized the free experience as that’s much more important for the platform.

    • DPEWGF@sh.itjust.works
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      2 years ago

      There are tools that let you do what YT Premium provides for free unless you’re hooked on the music.

      • interdimensionalmeme@lemmy.ml
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        2 years ago

        The problem is yt premium is not able to sustain google’s platform. Only google’s synergic monopolies make youtube possible and alternative financially unviable. Youtube, very literally, must die. As long as youtube exists it will maintain critical mass and kill everything else judt by existing. To fund youtube is to reinfotce this entrenchment. Both paying or watching ads and arguably just watching it, empowers google momooly position and its capture of the zeitgeist.

  • FlashMobOfOne@lemmy.world
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    2 years ago

    EDIT: Not reading any of the replies, so enjoy your circle jerk.

    Use the Brave browser and you won’t get any ads. Glorious.

    • Engywook@lemm.ee
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      2 years ago

      EDIT: Not reading any of the replies, so enjoy your circle jerk.

      That’s what I do as well when mozillatards begin questioning my browser choice, thinking they’re much better person than I am. Hope they enjoy their dying browser.

  • shortwavesurfer@lemmy.zip
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    2 years ago

    Those poor suckers. I don’t think I’ve seen an advertisement on YouTube in something like five years.

    Edit: And I sure as hell ain’t paying Google either.

    • potustheplant@feddit.nl
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      2 years ago

      If you see 0 ads and don’t pay anyone, I’m not sure how the service could be sustainable. I’m also against ads but only if you’re actually paying. That’s why I do pay for a yt family plan but also use adblock+sponsorblock.

          • boydster@sh.itjust.works
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            2 years ago

            And the user experience I should expect depends on their stupid hierarchy for reasons I should care about, I’m sure, but still I find myself not. Choosing to enshittify is a choice. Choosing a business model that depends on coercion into an ecosystem that will become enshittified after accumulating a critical mass is another, even more evil choice. Doing it while those cheering loudest are the ones being fucked hardest (I mean, there’s still a “certain line” between how badly “certain groups” are discriminated against, but let’s keep things broad here because we all know the in-group is going to shrink… you know the poem, those that don’t speak up and all that) is yet another choice and one that I’m not willing to join. Doing it while playing monopolistic games arguably even more strongly than Microsoft did when it got hit with a Nynex-level antitrust suit is a step even further down the fuck-me-brick road. The list goes on. Have you met Android??? Google’s motto used to be Don’t Be Evil. Yeah, I’m at least that old. Fight me.

            Edit: please don’t fight me. I’m in some back pain right now from some light physical engagement the other day. I’m also, at a minimum, that old…

    • gamer@lemm.ee
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      2 years ago

      Fuck yeah.

      For anyone out of the loop, look into Freetube and Grayjay. There are other apps that do the same thing too, but those are good to start with.

    • PlantJam@lemmy.world
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      2 years ago

      Reminder that Firefox on mobile also has ublock origin and other add ons that improve the experience.

  • TORFdot0@lemmy.world
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    2 years ago

    I pay for a YouTube premium family plan. It’s probably a rip off but my kids enjoy content on YouTube more than any other platform but YouTube is not safe for children with ads enabled (and YouTube kids is a joke)

    Soggy cereal made a video about how YouTube ads are unsafe a few weeks ago and that was exactly my experience before I started paying for yt premium, look that up if you are curious

    • Showroom7561@lemmy.ca
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      2 years ago

      I’ll just share with you my experience:

      I was also paying for a YouTube Premium family plan, but still got ads. What made me cancel was the fact that they’re still using trackers, so they were making money off me three times (subscription, ads, and selling my data)!

      Coupled with the fact that “content creators” don’t really make content for the love of making it. It’s all created “for the algorithm”, especially the “watch to the end”, clickbait titles and thumbnails, “like and subscribe” begging, “only 15% of you are subscribers”, sponsored content disguised as education, etc… Videos today are nothing like they were 15 years ago, because it became solely about making money.

      Google is one of the pioneers of the enshittification movement!

    • x00z@lemmy.world
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      2 years ago

      It’s not just ads on Youtube. It’s also all the sponsor crap and filler content to get to 10 minute videos.

      I use it with an adblocker and sponsorblock but it’s still shit.

    • RedditRefugee69@lemmynsfw.com
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      2 years ago

      Tinfoil hat time:

      YouTube allows/endorses/pushes ads not suitable for kids because they know parents, of all people, have no time to curate their kids’ ad experience and will just fork over the cash.

  • Rhoeri@lemmy.world
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    2 years ago

    I say this every time the topic comes up, and I’m always downvoted for it but here goes again:

    YouTube is going to do this suit because YouTube CAN do this shit. It’s their company. They can enshitify it as much as they’d like. And they WILL enshitify it as much as they like as long as people continue to use it.

    How long have they been in existence now? 18-19 years? And with every year they gets worse and worse, while growing bigger and bigger. Why do you think that is?

    Could it be because they know that although everyone will bitch about them, complain about them, and write scathing tech articles about them- people will still gobble their shit up regardless.

    Don’t like what YouTube is doing? Maybe think about not using it. Because as long as you’re participating- either by creating content or viewing it- you are a big part of the reason they’re getting away with doing this shit.

    Downvote away.

    • superminerJG@lemmy.world
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      2 years ago

      Let’s just say, unless YouTube crosses people’s bottom lines and there’s an alternative being actively advertised, people won’t move.

      Otherwise, they push that bottom line further.

      • kalleboo@lemmy.world
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        2 years ago

        The lack of alternatives where creators actually get paid for people watching their videos is the biggest problem.

        • FrostyPolicy@suppo.fi
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          2 years ago

          Even youtube doesn’t pay the creators that much. Lois Rossman in a recent video showed some of his video in YT that had over 200k views and generated ~100 USD of income.

          • FrostyPolicy@suppo.fi
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            2 years ago

            On a related note. Why would creators add sponsored segments/other sponsoring/patreon etc if YT pays them enough?

            spoiler

            YT doesn’t pay them enough. Unless your some kind of super star.

      • Rhoeri@lemmy.world
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        2 years ago

        Agreed. Seems there no floor to what people will put up with from them. I can’t understand it. I’ve tried products and services I found that I absolutely hated. I don’t have those products or services anymore.

        It’s pretty easy to not do something.

    • Auli@lemmy.ca
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      2 years ago

      People well not pay for anything. I mean you can get YouTube premium without ads. But the vast majority don’t want it. And since no one well pay for anything how does a computer to YouTube make money?

      • Rhoeri@lemmy.world
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        2 years ago

        Shit tons of people are paying for it. And the ones that aren’t, are viewing ads- both of these things are a profit for YouTube.

        The only option you have is to not use the services at all. This is how you hurt them.

              • Kat@techhub.social
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                2 years ago

                @aeternum @technology Adguard blocks all advertisements on there. I’ve installed that, and I’ve never received a single one. As much as I wish I could simply mix YouTube for my life, I can’t, because too many of the folks who produce content up there use it as their only means of sharing that content with the world, so I’ve sort of struck a balancing act between watching the things I want to watch, Will still remaining conscientious of what the companies behind it are doing.